KID ROCK

For his seventh studio album, Rock N Roll Jesus, Kid Rock came back blasting – creating another signature blend of genre-bending chart-topping hits. Together with photographer, Clay Patrick McBride, we assembled and produced a multi-day shoot crisscrossing Los Angeles from Topanga Canyon to Long Beach. For the final packaging, I worked with him to design a new visual identity and branding for the album campaign – creating both standard and limited edition vinyl packaging.